White text on a web page is SPAM?
I couldn't believe it when I read this SEO Tip of the Day from John Alexander. He said that white text on a web site with a white background page color raises a flag with search engines because of the potential for "hidden text." That I understand. What surprised me is that even if that white text is in a table that has a dark background, it will STILL raise a flag! I have so much to learn.
Just something to keep in mind when you are designing web pages for your articles.
Here is the tip text in full:Are you aware of the penalties for using hidden text? This out dated technique is Spam. Never try to add keywords or text to a page, in the same color font as the exact background color, thus making text appear hidden.
Spam Alert: Don't EVER use hidden text, hidden links or hidden "anything" on a page unless you want to risk setting off some warning flags and risk getting in trouble.
Special Tip: Be sure to use care with text color inside of a table too.
Example: If your background is a white page and you are using a table filled with dark Navy Blue (for example.) Be careful not to use a white colored font text. Although the text is not hidden, you could still accidentally set off some flags by using a white text with a white background (regardless of the fact that the table is blue.)
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3 comments:
I'm sure I've heard of that before. Thanks for the heads up though.
I think this is a bullshit... I'm using a white text on my header, is it mean that I am a spammer, even I don't using a white background...
Suray,
Search engine spiders are not perfect. The spiders do what they are programmed to do. White text on a header, if the header is an image, won't be "seen" by search engine spiders.
I am not accusing anyone of spamming. I'm simply passing on something that I read from someone who can be considered an authority on SEO. I want people to think about how they construct their web pages so that they can get the most benefit for their effort. Do your own research and prove me wrong. I want to learn, too!
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